Details
This course aims to give you the knowledge and skills to prepare a business plan and marketing strategy for a personal training business.
This includes training on setting up your business, the study of consumer behaviour, defining your business and pricing.
Format: Supported home study
Certification: Central YMCA Certificate in Business & Marketing Skills Level 3 (TBC)
Entry Requirement: Over 18, Level 2 Fitness Instructor Qualification
Assessment Type: Complete and submit a business plan
Amac Enrolment Form 2010.doc
Amac Terms & Conditions 2010.doc
Course Content
- Researching your business idea
- Setting up your business
- Introduction to marketing
- Managing marketing
- Situation analysis
- Consumer behaviour
- Defining your business
- Pricing
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